Hey, I'm Arda.

It started at university. I did one internship, realized a full-time job wasn't my path, went out on my own, and never looked back. Since then I've designed, built, and shipped 60+ end-to-end products, all solo, for founders and teams across the US, UK, and Europe.

The part most engineers skip

Most software people are strong on one side: the technical, or the human. I care about both. I can architect and build a system from blank page to finished product, and I can sit across from a business owner, understand what they actually need, and explain the plan in language that makes sense. My biggest project ever started when a founder hired me after a single call, before any technical test, purely on how we communicated. That combination is the whole point.

What I actually do

I'm an independent technical partner. Think of it as a fractional CTO who also does the building. You bring the business knowledge. I handle the technical side, end to end: figuring out the right thing to build, designing it, building it, and keeping it running, so you stay in your role as the expert on your own business.

I also built and launched my own company, Fabric Studio Lab, an AI photography platform for premium fashion brands. Architecture, product, marketing, first paying customers, all solo. Building and selling my own product to strangers taught me the parts of this work that pure development never does.

How I work

A few principles I don't bend on:

• Simple, not basic. Complex solutions for complex ideas are rarely the best ones. I build the simplest thing that solves your problem well and can grow with you.
• I push back. I don't just take orders and write code. I challenge early assumptions to find what's actually needed, and what isn't. If something won't work, I'll tell you, even when it costs me the project.
• You understand it. The solution is technical, but you shouldn't have to be. I keep plain-language documentation so you always see the big picture.
• It outlasts anyone. The system belongs to your business, not to me. Documented well enough that anyone could pick it up.

Beyond the work

I share what I know. I run a YouTube channel breaking down real projects and what building the right thing actually looks like, and I authored a backend development course on Miuul, one of Turkey's leading tech education platforms, taught to over 1,000 students at a 4.7 out of 5 rating.